London Underground sign design: when good intentions get ignored – 23 November 2017

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About the event

Exploring sign design, brand conformity and sign maintenance

There’s a jarring effect when we spot a sign that doesn’t look quite right, especially in a vast network such as the London Underground. We ask ourselves: ‘why?’ and also ‘how did this happen?’

About our speakers

We are very proud to provide a platform for SDS members and guests to expand on this topic with our three special guest speakers: Mark OvendenTim Dunn and Ann Gavaghan.

Historian, author and broadcaster Mark Ovenden will give us an overview of the Underground’s graphics standards manuals and their corporate typeface Johnston. He’ll expand on possible reasons for off-brand signs.

Writer, broadcaster and public transport buff Tim Dunn will showcase off-brand Underground signs to illustrate the scale and kinds of problems that can be found on the Underground. He’ll present the point of view of travellers and typophiles alike.

London Underground’s Ann Gavaghan will discuss Underground signs from the perspective of staff who step into the breach when signs fail to help customers. We’ll also get a sneak peek of the Underground’s station presentation handbook!

For more information about our speakers and this event, please visit our event booking page.

Book today

Date: Thursday 23 November 2017

Time: 6pm for 6.30pm start

Venue: Pascall+Watson, The Warehouses, 10 Black Friars Lane, London EC4V 6ER (nearest tube: Blackfriars)

Price: This event is free for SDS members. Tickets are £23.50 (plus booking fees) for non-members. All tickets include wine, soft drinks and snacks.

Book online: Please book your free or paid ticket online. We have limited tickets available, so please book early to avoid disappointment.

Please note: This event will be livestreamed and available to SDS members via our SDS Live Facebook account.

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  • Sign Design Society,
    Flat 60,
    The Eye,
    Barrier Road,
    Chatham, Kent,
    ME4 4SD.
  • +44 (0)203 488 0774
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