The Design Effect

Date: 8 October 2024
Time: 1:30 pm – 10:00 pm
Location: In-person at The British Museum, London, UK
Third-party event

Exploring and celebrating design’s impact.

An inspiring day of talks, debates, case studies and dinner discussions – including the 2024 DBA Design Effectiveness Awards – curated to illuminate the ways effective design can shape business, society and the world.

Over the coming years, we’ll see the power that design has to help navigate the biggest shifts our world faces. From major changes to how business is done, to how society adapts to environmental and technological upheavals, the ability of design to create solutions and reinterpret challenges into new ways of thinking and shaping the way forward has never been more needed. 

Across industry sectors, wherever design is able to influence and shape, it has the opportunity to effect change, accelerate progress and create impact.

At the DBA’s Design Effect you’ll spend a day getting under the skin of what makes design effective in the business and societal environments you work in, across the range of design disciplines. You’ll leave with a deeper appreciation of the power of design, energised to create meaningful change and motivated to contribute to a better future.