A journey through the time tunnel back to the 1970s when proletariat lettering artists created their artwork using plastic circle templates, German cartridge pens, adjustable triangles, and razor blades. Contemporary designers are infatuated with lettering generated during the seventies but have had little access to how the designs were actually produced. Norman Hathaway will interrogate Michael Doret about the training he received working under the great Ed Benguiat and how he established his technical processes. Type design went crazy during the 1970s due to the introduction of photo lettering technology, and Doret got his start during the hubbub of that time.