Event categories: Past event

  • Measuring design effectiveness

    Measuring design effectiveness

    Date: 11 October 2018 In a world driven by the availability of big data, clients increasingly expect evidence to underpin design choices as well as investment decisions. But design deals a lot in things that have always seemed somehow unmeasurable: how can we measure the seemingly ungraspable benefits that good design brings? Brand and marketing…

  • Billy’s big SDS debate 2: Is wayfinding relevant?

    Billy’s big SDS debate 2: Is wayfinding relevant?

    Date: 13 September 2018 Disney Studios will tell you that wayfinding began with the Polynesian community 3,000 years ago and hasn’t changed much since then. At SDS however, we beg to differ. In September 2019 we hosted a debate to argue whether i) the role of specialist wayfinding consultant is still relevant in a world,…

  • SDS summer party: 3D, interactive and emerging display technologies (ArchTechTonic)

    SDS summer party: 3D, interactive and emerging display technologies (ArchTechTonic)

    Date: 12 July 2018 DCL (Design Communications Ltd.) showcased how new and emerging display technologies can be integrated into the built environment to communicate brand or create unforgettable experiences. Illustrated with case studies from their own portfolio, the talk covered a broad spectrum of digital media and creative applications – from 3D projection mapping and…

  • SDS on tour: sensory wayfinding, documenting historical signs and Birmingham Interconnect case study

    SDS on tour: sensory wayfinding, documenting historical signs and Birmingham Interconnect case study

    Date: 12 June 2018 The SDS on Tour in Birmingham event was a mix of academic and practice-based talks, a graphic design exhibition, Birmingham City University architecture and graphic communication graduate degree shows, graduate recruitment opportunities and a short city signage tour. The three talks were on sign design topics: sensory wayfinding, smellscapes & soundscapes…

  • How to improve the usability of maps and plans through design

    How to improve the usability of maps and plans through design

    Date: 10 May 2018 Two talks covering the latest university research on the usability of maps and plans. Peter B Lloyd talked through the results of his study on the New York City Subway Map, and in particular the impact of colour coding when it comes to navigation. By contrast and focussing on the National…

  • Exploring dynamic signage

    Exploring dynamic signage

    Date: 19 April 2018 Advances in display technology are enabling wayfinding and customer information signs to be updated dynamically in response to changing circumstances without compromising on the visual quality. At the same time, the robustness has improved along with the affordability, so that investing in digital scretens to communicate even relatively static information is…

  • HS2: setting the benchmark for wayfinding and sign design

    HS2: setting the benchmark for wayfinding and sign design

    This content is limited for members only Within our member-only pages we provide a wide range of useful information resources including: Recordings of our talks Presentations Academic research papers Case studies Guidance on standards and good practice Project opportunities Join the SDS today to access our priviliged member-only information. SDS members and other registered site users: to choose,…

  • Brick Lane threads

    Brick Lane threads

    This content is limited for members only Within our member-only pages we provide a wide range of useful information resources including: Recordings of our talks Presentations Academic research papers Case studies Guidance on standards and good practice Project opportunities Join the SDS today to access our priviliged member-only information. SDS members and other registered site users: to choose,…

  • Celebrating the best in British wayfinding

    Celebrating the best in British wayfinding

    This content is limited for members only Within our member-only pages we provide a wide range of useful information resources including: Recordings of our talks Presentations Academic research papers Case studies Guidance on standards and good practice Project opportunities Join the SDS today to access our priviliged member-only information. SDS members and other registered site users: to choose,…

  • London Underground sign design: when good intentions get ignored

    London Underground sign design: when good intentions get ignored

    This content is limited for members only Within our member-only pages we provide a wide range of useful information resources including: Recordings of our talks Presentations Academic research papers Case studies Guidance on standards and good practice Project opportunities Join the SDS today to access our priviliged member-only information. SDS members and other registered site users: to choose,…