Welcome to the Sign Design Society

The Sign Design Society (SDS) is for anyone interested in information and graphic communication within buildings and public spaces, including:

As well as raising the profile of our disciplines, we offer members a programme of events, resources and initiatives to help them:

To join choose a membership plan that suits you and sign up!

Our events

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News

Third party events

Reimagined places promotional image for Conscious Design Observatory talk on 20 May '26

In this session of The Centre for Conscious Design Observatory, we explore Conscious Design Principle 09: Reimagined — “Project goals are periodically reconsidered, affirmed, or reimagined.” Three speakers will share case studies from their practice, showing how land, buildings, and materials can be reinterpreted to reveal new uses, meanings, and futures. The session will include time for discussion and Q&A.

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Two black framed head and shoulder photos of young women, beneath LBGTQIA+ flags

AHI’s best practice guidance on LGBTQIA+ heritage interpretation was co-authored by a collective of queer interpreters from across the country. Join us for this online session where we showcase the contents of the new guide, discuss how we attempted to ‘queer’ the interpretation process and highlight some of the case studies from across the UK and Ireland.

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Barbican3

In a talk entitled In Two Minds, the practice’s director Neil Gillespie turns his attention to a curated handful of Reiach and Hall’s projects that carry particular personal meaning for him. The Edinburgh-based architectural practice is among the most highly regarded in Scotland today. 

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Utopian Hours 10 Years Edition (Part 1) 2026

Start date: 28 May 2026
End date: 29 May 2026
Promotional image for Utopian Hours 2026, due to take place in Rotterdam in late May of this year. Photo showing people sitting and standing around outside a modern building near water (a canal?) on a summer's day.

The international festival of city making that brings to Rotterdam the ideas, projects and places that are improving life in cities around the world.

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SXSW London

Start date: 1 June 2026
End date: 6 June 2026
Promotional image showing SXSW London (Where Culture, Creativity and Technology Meet) painted in pink on a black wall in an urban setting next to a road

Where culture, creativity and technology meet. Grounded in practical optimism, we provide an inclusive platform to navigate growing global uncertainty. By convening the sharpest minds across politics, science, and the arts, through provocative debate and positive storytelling, we reframe the world’s most pressing challenges into the breakthrough opportunities of tomorrow.

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