Archives: Events

Date: 17 December 2018 Lettering and signs are an essential part of our visual experience and urban landscape. We’re surrounded by them. Some point the way or tell us where we are; some give instructions and warnings; and others mark a moment to remember. They can hark back to a different time or capture the…

Date: 11 October 2018 In a world driven by the availability of big data, clients increasingly expect evidence to underpin design choices as well as investment decisions. But design deals a lot in things that have always seemed somehow unmeasurable: how can we measure the seemingly ungraspable benefits that good design brings? Brand and marketing…

Date: 13 September 2018 Disney Studios will tell you that wayfinding began with the Polynesian community 3,000 years ago and hasn’t changed much since then. At SDS however, we beg to differ. In September 2019 we hosted a debate to argue whether i) the role of specialist wayfinding consultant is still relevant in a world,…

Date: 12 July 2018 DCL (Design Communications Ltd.) showcased how new and emerging display technologies can be integrated into the built environment to communicate brand or create unforgettable experiences. Illustrated with case studies from their own portfolio, the talk covered a broad spectrum of digital media and creative applications – from 3D projection mapping and…

Date: 12 June 2018 The SDS on Tour in Birmingham event was a mix of academic and practice-based talks, a graphic design exhibition, Birmingham City University architecture and graphic communication graduate degree shows, graduate recruitment opportunities and a short city signage tour. The three talks were on sign design topics: sensory wayfinding, smellscapes & soundscapes…

Date: 10 May 2018 Two talks covering the latest university research on the usability of maps and plans. Peter B Lloyd talked through the results of his study on the New York City Subway Map, and in particular the impact of colour coding when it comes to navigation. By contrast and focussing on the National…

Date: 19 April 2018 Advances in display technology are enabling wayfinding and customer information signs to be updated dynamically in response to changing circumstances without compromising on the visual quality. At the same time, the robustness has improved along with the affordability, so that investing in digital scretens to communicate even relatively static information is…

This content is limited for members only Within our member-only pages we provide a wide range of useful information resources including: Recordings of our talks Presentations Academic research papers Case studies Guidance on standards and good practice Project opportunities Join the SDS today to access our priviliged member-only information. SDS members and other registered site users: to choose,…

This content is limited for members only Within our member-only pages we provide a wide range of useful information resources including: Recordings of our talks Presentations Academic research papers Case studies Guidance on standards and good practice Project opportunities Join the SDS today to access our priviliged member-only information. SDS members and other registered site users: to choose,…

This content is limited for members only Within our member-only pages we provide a wide range of useful information resources including: Recordings of our talks Presentations Academic research papers Case studies Guidance on standards and good practice Project opportunities Join the SDS today to access our priviliged member-only information. SDS members and other registered site users: to choose,…