Have some exciting news to share? Send details, a high resolution copy of your logo, and an article-specific landscape image to: enquiries@signdesignsociety.co.uk.
Have some exciting news to share? Send details, a high resolution copy of your logo, and an article-specific landscape image to: enquiries@signdesignsociety.co.uk.
The new edition of the guide continues to provide practical guidance to experts and non-specialists alike, based on both best practice in inclusive design and the latest research.

endpoint Project Name: Harrods Retail Wayfinding Clients: Harrods Sector: Retail & leisure Location: London (UK) Role: The nature of the service delivered i.e. sign design, wayfinding, manufacture and installation, map design, typography and brand identity design. The Brief: Harrods is a world-class, luxury shopping brand. It’s also a huge store, with 330 departments spread across a…
reade signs Project Name: Wayfinding signage at one of the world’s leading museums of art and design, the V & A Client: V&A Museum Sector: Museums Location: London (UK) Role: The V&A is the world’s leading museum of art and design, with a permanent collection of over 2.3 million objects. Reade Signs won a competitive tender to supply…
Ian Whybrow and Heath Pedrola are partners of newly formed Whybrow Pedrola. Originating from different sides of the world – South East England and North East Australia respectively – Ian and Heath met at a Society of Experiential Graphic Design (SEGD) event in San Francisco. Whybrow has been an established agency in London for over…
xsign Project Name: Perdiswell Leisure Centre Signage Clients: Perdiswell Leisure Centre and Cantoo Design Sector: Retail & leisure Location: Worcester (UK) Role: Sign scheme design, signs manufacture & signs installation The Brief: xsign have built a strong partnership with Eric Klein Velderman, designer at Cantoo Design. He commissioned the company to provide the sign scheme for…

xsign Project Name: University of Birmingham Digital Totem Signs Client: University of Birmingham Sector: Schools, colleges and universities Location: Birmingham (UK) Role: Sign scheme design, signs manufacture and signs installation The Brief: xsign have a long-standing relationship with the University of Birmingham. The company have provided sign packages across a number of sites at the university campus, as part…

xsign Project Name: Royal Papworth Hospital Client: Royal Papworth Hospital NHS Trust, Skanska Sector: Hospitals, healthcare and research Location: Cambridge Biomedical Campus, Cambridge (UK) Role: Wayfinding consultancy, sign scheme design, signs manufacture and signs installation. The Brief: xsign were appointed to provide wayfinding consultancy, sign manufacture and sign installation at the brand new Cambridge Biomedical Campus for Royal…
pascall+watson Project Name: Venice Marco Polo International Airport, Wayfinding Strategy Client: SAVE S.p.A. Sector: Transport (Aviation) Location: Venice (Italy) The role: Wayfinding design – strategic advice and guidance, brand design, sign planning, product design and digital content design – from initial conceptual discussion through toimplementation and delivery on site. The brief: Pascall+Watson were appointed by Venice Marco…

abg design Project Name: Quadram Institute Client: Quadram Institute Sector: Hospitals, healthcare and research Location: Norwich (UK) Role: The Quadram Institute is a new multi-million state-of-the-art food and health research and NHS endoscopy centre. It will create new interfaces between food science, gut biology, human health and disease, capitalizing on the world-class bioscience cluster based at the…
September sees the launch of the Case Study Library offering paid up Sign Design Society members a platform to showcase their work to prospective clients and partners. The aim is also to develop a valuable reference resource for members that will inspire, promote good practice and enable us to share potential challenges and solutions. Many thanks to current…

Whybrow Studio Project Name: Bloomberg European HQ, London Client: Foster + Partners Sector: Offices and estates Location: The City, London (UK) Role: Wayfinding design, signage prototyping and quality benchmarking, implementation management. The Brief: In December 2010, Bloomberg embarked on the construction of a new European headquarters building, in the heart of the City of London, that would meet the needs…